June 1, 2012 § 1 Comment
Andrew Dunn from Insight Labs recently posted a call for metaphors about Iterating imagination:
Creativity. Structure. The two are normally thought to be at odds. But for a large organization to produce imaginative results again and again, it must have a structure that anticipates reinvention.
He listed four models they came up with:
- Church and State: these two ways of thinking access different parts of the brain and people with radically different skill sets
- Turn! Turn! Turn!: The relationship between reinvention and maximization is a natural cycle
- Planned Obsolescence: after a set period, switch to reinvention mode and rebuild the strategy
- The Star Within a Star: the overall system is built in a way to blow things up again and again